An Enterprise account allows you to set a level of standardization across all of your sub accounts. By creating fields such as Custom Fields and Qualifications at this level, you ensure that data is being collected the same way in all of your accounts. Sub account administrators will not be able to change the way that this information is collected, making it even easier for you to report on it in the future.

It is also possible for enterprise administrators to create General Interest templates that are accessible to your sub account admins. These are helpful if there are similar roles in multiple accounts, but they can also help ensure the same language and settings are being selected by the various sub account administrators using the template.